According to Forbes magazine, Taylor Swift entered the list of world billionaires after The Eras Tour , which included 152 shows on 5 continents, ended and generated more than 1 billion USD in revenue. The 35-year-old superstar, who made headlines at this year’s Grammy Award-winning Album of the Year, has amassed a fortune worth $1.1 billion .

According to Forbes , the above figure is estimated based on music value, income from world tours and real estate investment portfolio.

Forbes emphasized that Taylor Swift is the first artist to earn a huge amount of money just from songs and performances.

“Different billionaire”

“Taylor Swift is already a billionaire, but she is also a special and different billionaire” is the title of the article on Vanity Fair .

Swift isn’t the only billionaire artist on Forbes ‘ list. Her colleague Rihanna is said to have a net worth of $1.4 billion . But besides music, Rihanna earns a large amount of money from the cosmetics brand business. Meanwhile, with a net worth of $1.7 billion from her clothing and beauty brand, TV star Kim Kardashian is also on the list of 14 billionaire stars.

Returning to Taylor Swift, she received attention from around the world throughout 2023 and ended the year on a successful note when Time Magazine honored her as Person of the Year and identified Swift as “rare”. Sometimes you can be both a writer and a hero in your life.” own story.” Then, in February, at the 2024 Grammy Awards, Swift broke a record by winning her fourth Album of the Year award for Midnights . She surpassed legends Frank Sinatra, Stevie Wonder and Paul Simon with the above achievements.

With a huge and rich list of self-composed songs, Taylor Swift successfully organized The Eras Tour , contributing to boosting the economy of many localities where she visited and meeting expectations. of millions of viewers.

According to Vulture and many other media, it is estimated that Swift’s The Eras Tour will earn more than $1 billion in revenue. That means, the tour alone was enough to get Taylor Swift to a milestone on Forbes ‘ list.

Eras Tour is estimated to bring in 1 billion USD in revenue. Photo: Seattle Times.

According to Billboard ‘s specific calculations, The Eras Tour generates about 900 million USD in ticket sales by 2023. That number is based on Billboard ‘s estimate when Swift sold 3.3 million tickets for 53 shows in the first leg. . in the US for about 250 USD per ticket. With 13 more shows in Latin America, she has the potential to earn another $60 million to $75 million based on 750,000 tickets sold. Not to mention, Swift could earn $132 million from concert sales, according to Billboard estimates.

After the first leg in the US, The Eras Tour continues to be held across continents and is expected to end in November 2024. Singapore is Taylor Swift’s only destination in Southeast Asia on this tour. The female singer performed 6 nights March 2-4 and March 6-9. To get Taylor Swift’s exclusive tour rights, Singapore is said to have spent 2-3 million USD .

According to Billboard , the total amount of money Taylor earned in 2023 is about 1.82 billion USD thanks to music revenue, royalties, concert tickets, concert merchandise sales and movie ticket sales. Music documentary Taylor Swift: The Eras Tour . Billboard calculated music royalties based on data from Luminate, concert ticket sales used publicly available information, and merchandise sales were estimated based on Billboard ‘s own reporting.

Nypost said that the music documentary Taylor Swift: The Eras Tour alone helped the female singer earn an additional $261 million worldwide. In addition, Disney also paid $75 million to buy movie streaming rights on the Disney+ service.

Huge numbers

In addition to revenue from concerts, Taylor Swift became a billionaire after less than 2 decades of singing thanks to royalties, real estate business, advertising… Specifically, the album release helped her bring in 400 million USD. . online music 160 million USD , music copyright 80 million USD , real estate 150 million USD …

After signing with Universal Music Group in 2018, Taylor Swift plans to record new versions of the albums she released at Big machine Records. The reason Taylor had to re-record is because in 2019, Braun’s media company Ithaca Holdings acquired Big Machine Label Group for $300 million . Since then, Braun became the holder of the rights to use the albums. Taylor Swift tried to buy them back for years, but Braun offered the singer unfavorable terms.

Taylor Swift earns a huge amount of money from music. Photo: GQ.

Since then, the singer born in 1989 released new versions for Fearless, Speak Now, Red and 1989 . There is information that Taylor will release a new version of Reputation this year.

Besides old records, Swift also achieved great success with new albums such as Lover (2019), Folklore (2020), Evermore (2020) and Midnights (2022). These albums are owned by Universal Music Group.

Bloomberg reported that as of 2019, Swift had earned $400 million from the album alone.

Swift is said to have earned nearly $130 million from Spotify streams in 2023. According to Variety , the singer amassed a total of 26.1 billion streams last year. Based on an average of $0.0035 per listen, Taylor Swift would have earned a whopping total that December.

However, as Billboard points out, the singer has partnered with other streaming services like Apple Music, YouTube Music, and Amazon Music, helping to bring that total to nearly $160 million .

In addition, Swift also earned $80 million from music royalties, Bloomberg pointed out. Royalties come from the use of Taylor Swift’s music by many individuals, organizations and companies… Her songs have appeared in shows such as Grey’s Anatomy, The Summer I Turned Pretty or the films Fifty Shades Darker, The Hunger Games and a variety of different advertisements and campaigns.

Taylor Swift is also a talented real estate investor. Singer Blank Space currently owns 5 houses across the United States with a total value of about 150 million USD . According to the Wall Street Journal , Swift’s first investment was a 3,240 square meter penthouse in Nashville for $1.9 million when she was just 19 years old.

In the years that followed, the female singer earned a huge amount of money by investing in real estate and then reselling it at a high price. In 2011, Swift bought a 4-bedroom house in Beverly Hills, California for $3.55 million and sold it for $4 million in 2018. In 2012, the singer paid $1.7 million for a house. . The other 4 bedrooms are in Beverly Hills and sold for $2.65 million in 2018.

Advertising is an indispensable field that contributes to Taylor Swift’s wealth. With more than 280 million followers on Instagram and a loyal fan community called Swifties, Swift’s influence is huge. That’s why many companies are willing to spend large amounts of money to invite Taylor to sign an advertising contract.

The Shake It Off singer has had lucrative endorsement deals over the years with CoverGirl, Keds, AT&T, Target and Sony Electronics. Details about the value of those contracts are unclear, but a source revealed that Swift earned $26 million thanks to her long-term partnership with Coca-Cola.